Sam de Groot

Graphic design: below
Publishing: TRUE TRUE TRUE



WORK 2015–2012 Illegal Emotions The Shape of Evidence Oan Bubbles Another Manic Episode ĐİĽƐƬŤÂƝŤƎ ƑÓÑƮ ~ Į MİƓĤŤ ŁĨƘÉ YÓŪ Buoyancy Zoe Dear Navigator Resurrections The Uncertainty Principle Sous cloche Armando Andrade Tudela Paint Your Favourite Ianto Jonny on a Chorizo Good at Goodbyes Future Practice Nass! Nasser! Am nassesten! An Individual Note Three Artists Walk into a Bar... Siôn Parkinson posters During the Exhibition the Gallery Will Be Closed Teaching

WORK 2011–2005 Lost & Found Carlos/Ishikawa Generous Structures: Casco Issues XII W139 Noam Performances/talks 2011 Jan de Groot schildert Alone, Desperate and Going Nowhere I’m sayin’ THE PAIN Motto Brooklyn Girls in pink stetsons, Boys in dream westerns I’m not on fire Never Apologise Never Explain Drinnen & Draussen Performances/talks 2010 Perdu Still Ill The Grand Domestic Revolution Talks/performances 2009 Silk Handkerchiefs The Power of Listening Extended Caption (DDDG) Andy de Fiets: Letter to Robin Kinross Nescio in English 20.15 hrs & 21.15 hrs When the Cathedrals Were White Show Me What XFF de Veemvloer Academiegalerie Blue Velvet Der Lauf der Prims La forma del futuro SPRING IS PRESENT or VICTORY OF THE SUN Unsolicited Advice



— Lost & Found (December 2011)

Invitation card for the 91st edition of Lost & Found, a night of stray images and sound in Amsterdam.



— Carlos/Ishikawa (2011–)

Website and invite booklets for London gallery.







— Generous Structures: Casco Issues XII (September 2011)

I helped Laurenz Brunner and Julia Born with the design for their third installment in the Casco Issues series of books.









— W139 (2011–2013)

Design for art space in Amsterdam’s red-light district. Website (with Joel Galvez) and printed material.



— Noam (August 2011)

It was my privilege to design a birth announcement for Noam Mateo van den Dorpel.



— Performances/talks 2011

Siôn Parkinson & Sam de Groot Are Mighty Engines (music with Siôn Parkinson, M4gastatelier, Amsterdam, 20 December)

Designers Are From Venus, Editors Are From Mars (talk with Binna Choi and Axel Wieder, Dutch Art Institute, Arnhem, 20 October)

Let My Heart Repeat Without End (music with Paul Haworth and Kasia Fudakowski, as part of a book launch for Alone, Desperate and Going Nowhere, Motto Berlin, 2 April)

Night Before Valentine (music with Paul Haworth, as part of a book launch for Alone, Desperate and Going Nowhere, De Nieuwe Anita, Amsterdam, 13 February)

The Pain (installation/music with Paul Haworth, as part of the group show If It’s Part Broke, Half Fix It, Contemporary Art Center, Vilnius, Lithuania, 28 January)

We Made It (music with Paul Haworth, as part of the band night Soirée Poirée #7, Pakhuis Wilhelmina, Amsterdam, 22 January)




— Jan de Groot schildert (March 2011)

Website for my father’s paintings.




— Alone, Desperate and Going Nowhere (February 2011)

Paul Haworth’s great new novel (the sequel to Silk Handkerchiefs). Get it at TRUE TRUE TRUE.




— I’m sayin’




— THE PAIN (January 2011)

Installation and performance with Paul Haworth, as part of the group show If It’s Part Broke, Half Fix It (Contemporary Art Center, Vilnius, Lithuania, 28 Jan till 13 Mar 2011), curated by Margit Säde Lehni.




— Motto Brooklyn (November 2010)

Promotional material for Motto’s temporary bookstore in a rapidly gentrifying part of Downtown Brooklyn. Images and text were appropriated from the website promoting the newly built building in which the storefront is located.







— Girls in pink stetsons, Boys in dream westerns (October 2010)

Screenprint with Paul Haworth. 84 × 59 cm, matt black and gloss black ink, numbered/signed edition of 35, €50. if you want one.



— I’m not on fire (October 2010)

Design of a little book with writing by visual artist Carsten Tabel, published by Lubok Verlag as part of Carsten’s show The difference between you and me is that I’m not on fire. The cover type is foil-blocked on Elephantenhaut.



— Never Apologise Never Explain (August 2010)

Postcard for the Unter dem Motto 2010 postcard set. With Paul Haworth.



— Drinnen & Draussen (July 2010)

Catalogue for the group show Drinnen & Draussen at Chert, Berlin. Printed in Nina Reisinger’s living room on the hottest day of the year.



— Performances/talks 2010

The Great Intoxication: Fourteen Easy Pieces (lecture at the Basel School of Design, 22 December)

TooToo MucMuhch ToTooo LiLtitttlele TToooo LLaattee (micro-DJ’ing at The Mushroom Collection closing party, A’dam, 18 December)

The J&L + TRUE TRUE TRUE Variety Show (videos and music with Jason Fulford and Paul Haworth, at PrintRoom, Rotterdam, 10 December)

Sexual Healing (music with Paul Haworth as part of Maybe I Was a Pilot at W139, A’dam, 27 November)

The Last of the Great Romantics (songs and monologues with Paul Haworth at Unter dem Motto 2010 at Motto Berlin, 4 September)

Making Life is Making Trouble (song with Paul Haworth at I’ve Never Done This Before Pt. 4 at Delicatessen, A’dam, 4 June)

Like a Vat That’s Overflowing: Six Easy Pieces (finissage of Motto Stuttgart at Künstlerhaus Stuttgart, 27 April)

Trust Me, Men Do Get Weary (at I’ve Never Done This Before Pt. 3 at Delicatessen, A’dam, 23 April)

STIIIIIILL IIIIIILL (as part of The Happy Children Nuancing Down the Hall at Residence Botkyrka, Stockholm, 13/14 March)

When Sam Met Samantha (stand-up comedy at I’ve Never Done This Before Pt. 2 at Delicatessen, A’dam, 26 February)

I Don’t Want to Find a Cure: Ten Easy Pieces (opening of Motto Mitte at Artnews Projects, Berlin, 9 February)




— Perdu (2009–10)

De Fraktie, monthly programme for Amsterdam literary center Perdu. Loose leaves held together by one staple, a different format each month.




— Still Ill (April 2010)

Three postcards. The color one is published by Sister. You can get that one there, and you can get the other two .



— The Grand Domestic Revolution (January 2010)

Card and website for a year-long domestic project by Casco (Utrecht, NL).




— Talks/performances 2009

The Fetish and the Hero: Eight Easy Pieces (at the 2. Zürcher Zine Sezession, Zürich, 13 December)

An Evening with Paul Haworth & Sam de Groot: How to Paint & How to Dress (Delicatessen, A’dam, 29 October)

How to Brew Ginger Beer in Your Very Own Kitchen (Pop-Up Café, A’dam, 25 June)

How to Become a Publisher (followed by How to Become a Distributor by Alexis Zavialoff; W139, A’dam, 19 May)




— Silk Handkerchiefs (September 2009)

I became a big fan of this book when I read the first drafts a few years ago. Like all of Paul Haworth’s work, it storms head first into life’s inescapable anxieties and sorrow, offering consolation and insight through slapstick comedy and joyfully dense wordplay. A privilege to design and publish. The typeface on the cover is by Phil Baber. Buy the book from TRUE TRUE TRUE.



— The Power of Listening (May 2009)

Poster announcing a theatre performance directed by Nicoline van Harskamp, as part of the work she produced for her shortlist nomination for the Prix de Rome 2009. (She won!)



— Extended Caption (DDDG) (April 2009)

Catalogue for an exhibition of the same name, displaying 43 objects that were once featured in Dot Dot Dot. The catalogue reproduces the 43 articles sparked by the objects, as extended captions to the exhibition. Published by Roma Publications, production/design with Roger Willems.



— Andy de Fiets: Letter to Robin Kinross (January 2009)

22-year-old Andy de Fiets, on the verge of graduating from his graphic design studies, writes to his hero: Hyphen Press publisher Robin Kinross. Andy offers unsolicited advice, seeks much-needed guidance, and shares his thoughts on matters such as typography, The Smiths, Islamic fundamentalism, proper clothing, the homeless, dust covers.

Andy spots every comma but misses every point. A delightful typographic comedy!

Written with Paul Haworth. See & buy at TRUE TRUE TRUE.



— Nescio in English (2002–2009)

Sharing the Dutch writer Nescio (1882–1961) with those unable to read Dutch. First for an audience of one, then a handful, now a few hundred. Translations mostly done together with Ian Adams. See Little Titans and And yet, and yet... at TRUE TRUE TRUE.



— 20.15 hrs & 21.15 hrs (November 2008)

As part of her project Any Other Business, about verbal political interaction in the Netherlands, Nicoline van Harskamp asked three debate moderators to discuss their practice. In an attempt to find out to which extent moderators can control a debate, immediately after they were asked to repeat the discussion as closely as possible from memory.

This booklet compares the two discussions. The transcriptions were cut up, repasted and underlined. Bound into the journal Open as an artist’s contribution, and stapled with cover as a companion to a two-screen video installation. Dutch and English versions.



— When the Cathedrals Were White (January–April 2008)

A weekly attempt at flawed sound. Broadcast on Radio Rietveld. Font: a digitization of Futura by Letrayón (Spain, 1970s?). Thanks for listening!



— Show Me What (October 2007 – April 2008)

21 weekly film nights at the Gerrit Rietveld Academie, organizized in collaboration with Radim Peško and ±51 others. Custom font.



— XFF (May 2008)

Business card for my friend and then-classmate Xavier. Designed with sticker letters (Triunfo by Letrayón, Spain, 1970s?); printed in gold foil block on single-coated card.



— de Veemvloer (2007–8)

Invites for this Amsterdam art space. Set in Prędko 1000, a custom font based on Polish traffic signage. Website made with Thijs Gadiot.

(Prędko was used by Roel Wouters for the credits of this very nice short film.)



— Academiegalerie (2006–8)

Some of the invites (and three award certificates) for the gallery space of the Hogeschool voor de Kunsten Utrecht that I made with Simon Burer and Thijs Gadiot.



— Blue Velvet (June 2007)

For the Amsterdam screening of Gary Hustwit’s Helvetica documentary, my class at the Gerrit Rietveld Academie was invited by our teachers Experimental Jetset to make posters for our favorite movies, using only Helvetica. Also check out Alexander Shoukas’s.



— Der Lauf der Prims (June 2007)

Chain reactions in Second Life, made with Thijs Gadiot.



— La forma del futuro (April 2007)

Trailer for the typeface Eurostile (Aldo Novarese, 1962).



— SPRING IS PRESENT or VICTORY OF THE SUN (March 2007)

Pamphlet to counter/complement/compliment Victory over the Sun, made out of fragments of other texts. Custom fonts.



— Unsolicited Advice (2005)



WORK 2015–2012 Illegal Emotions The Shape of Evidence Oan Bubbles Another Manic Episode ĐİĽƐƬŤÂƝŤƎ ƑÓÑƮ ~ Į MİƓĤŤ ŁĨƘÉ YÓŪ Buoyancy Zoe Dear Navigator Resurrections The Uncertainty Principle Sous cloche Armando Andrade Tudela Paint Your Favourite Ianto Jonny on a Chorizo Good at Goodbyes Future Practice Nass! Nasser! Am nassesten! An Individual Note Three Artists Walk into a Bar... Siôn Parkinson posters During the Exhibition the Gallery Will Be Closed Teaching

WORK 2011–2005 Lost & Found Carlos/Ishikawa Generous Structures: Casco Issues XII W139 Noam Performances/talks 2011 Jan de Groot schildert Alone, Desperate and Going Nowhere I’m sayin’ THE PAIN Motto Brooklyn Girls in pink stetsons, Boys in dream westerns I’m not on fire Never Apologise Never Explain Drinnen & Draussen Performances/talks 2010 Perdu Still Ill The Grand Domestic Revolution Talks/performances 2009 Silk Handkerchiefs The Power of Listening Extended Caption (DDDG) Andy de Fiets: Letter to Robin Kinross Nescio in English 20.15 hrs & 21.15 hrs When the Cathedrals Were White Show Me What XFF de Veemvloer Academiegalerie Blue Velvet Der Lauf der Prims La forma del futuro SPRING IS PRESENT or VICTORY OF THE SUN Unsolicited Advice